In this post we are going to tell you about the importance of backlinks. Backlinks for a website is one of the most important thing you can not ignore this thing easily. Making a backlink is one of the most difficult thing thats why many of the people purchase backlinks instead of creating them.

In this post we will learn about the importance of backlink.

We will learn how search engine give preference to a webpage that have more backlinks then a webpage that have less backlinks.

Let's come to our topic.

Before knowing the importance of backlinks we have to understand what are backlinks.

What are backlinks?

Backlinking is the process of creating/generating links of your webpage/website on high ranked webpages or websites. i.e .edu(Education) websites, or gov(government) websites or any other webpage that is highly ranked.

Why we do this? What is the the purpose of backlink?

Simplest answer is that if we have a large number of backlinks my mean to say a large number of website have our webpage/website Do Follow backlink then our that webpage have a good position in search engine our that webpage is highly valuable.
Using that webpage we can also rank our other webpages/websites.

In the above paragraph is use a word "Do Follow".

What this Do "Follow means"?
Do follow tells search engine (i.e google,bing,yahoo etc) that you have to index this link also along with the link your are currently following or indexing.

How to create a Do Follow Backlinks?

Creating a Do Follow Backlinks are really simple.

Do Follow backlinks looks like one given below.

Example 1: <a href="Your Website Link Here" rel="dofollow">Text To Display</a>

Example 2: <a href="Your Website Link Here">Text To Display</a>

In the above given Example 1 you can see rel="dofollow" this means that search engine will also rank this link given in the webpage.

In the Example 2 there is no rel attribute this does not means that search will not follow this.

Any link That does not have rel="dofollow"  property also ranked by search engine.

Only those links that have rel="nofollow" attributete means that search engine will not rank it and will not follow such links.

Originally, the nofollow attribute appeared in the page-level meta tag, and instructed search engines 
not to follow (i.e., crawl) any outgoing links on the page. For example:

 <meta name="robots" content="nofollow" />

Below Text Originally Copied From https://support.google.com/webmasters/answer/96569?hl=en tell you how Google behave with nofollow link.

How does Google handle nofollowed links?

In general, Google don't follow them. This means that Google does not transfer PageRank or anchor text across these links. Essentially, using nofollow causes us to drop the target links from our overall graph of the web. However, the target pages may still appear in our index if other sites link to them without using nofollow, or if the URLs are submitted to Google in a Sitemap. Also, it's important to note that other search engines may handle nofollow in slightly different ways.

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